Privacy Policy
Last updated: January 15, 2025
1. Introduction
At Houdini Marketing ("we," "our," or "us"), we are committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.houdinimarketing.com or use our services. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site or use our services.
2. Information We Collect
2.1 Personal Information
We may collect personal information that you voluntarily provide to us when you:
- Register for an account on our website
- Fill out forms on our website (contact forms, consultation requests, newsletter subscriptions)
- Request information about our services
- Participate in surveys or promotional activities
- Contact us via email, phone, or other communication methods
- Apply for employment with our company
The personal information we may collect includes:
- Name (first and last name)
- Email address
- Phone number
- Company name and position
- Business address
- Website URL
- Industry and business type
- Annual revenue and business size
- Marketing preferences
- Any other information you choose to provide
2.2 Automatically Collected Information
When you visit our website, we automatically collect certain information about your device and usage patterns:
- IP address and geolocation data
- Browser type and version
- Operating system
- Device type (desktop, mobile, tablet)
- Referring website
- Pages visited and time spent on each page
- Date and time of visits
- Search terms used to find our website
- Clickstream data
2.3 Cookies and Tracking Technologies
We use cookies, web beacons, and similar tracking technologies to collect information about your browsing behavior. For detailed information about our use of cookies, please refer to our Cookie Policy.
3. How We Use Your Information
We use the information we collect for the following purposes:
3.1 Service Provision
- Provide, operate, and maintain our services
- Process and fulfill service requests
- Communicate with you about our services
- Provide customer support and technical assistance
- Process payments and manage billing
3.2 Business Operations
- Improve and optimize our website and services
- Analyze usage patterns and user behavior
- Conduct market research and analytics
- Develop new products and services
- Monitor and analyze trends and usage
3.3 Marketing and Communications
- Send newsletters and marketing communications
- Provide information about new services and updates
- Send promotional materials and special offers
- Conduct surveys and gather feedback
- Personalize your experience on our website
3.4 Legal and Security
- Comply with legal obligations and regulations
- Protect against fraud and security threats
- Enforce our terms of service and policies
- Resolve disputes and legal issues
- Maintain records for business and legal purposes
4. Information Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. However, we may share your information in the following circumstances:
4.1 Service Providers
We may share your information with trusted third-party service providers who assist us in operating our business and providing services to you, including:
- Cloud hosting and data storage providers
- Email marketing and communication platforms
- Analytics and tracking services
- Payment processing companies
- Customer support platforms
- Marketing and advertising partners
4.2 Business Transfers
In the event of a merger, acquisition, or sale of all or part of our business, your information may be transferred to the acquiring entity.
4.3 Legal Requirements
We may disclose your information when required by law or to:
- Comply with legal processes or government requests
- Protect our rights, property, or safety
- Protect the rights, property, or safety of our users
- Prevent fraud or illegal activities
- Enforce our terms of service
5. Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit and at rest
- Regular security assessments and audits
- Access controls and authentication systems
- Employee training on data protection
- Secure data centers and hosting environments
- Regular software updates and security patches
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The retention period depends on the type of information and the purpose for which it was collected:
- Account information: Retained while your account is active and for 3 years after closure
- Marketing communications: Retained until you unsubscribe or for 5 years
- Transaction records: Retained for 7 years for accounting and legal purposes
- Website analytics: Retained for 2 years
- Support communications: Retained for 3 years
7. Your Rights and Choices
Depending on your location, you may have the following rights regarding your personal information:
7.1 Access and Portability
- Request access to your personal information
- Receive a copy of your personal information in a portable format
- Request information about how your data is processed
7.2 Correction and Updates
- Correct inaccurate or incomplete information
- Update your personal information
- Request verification of data accuracy
7.3 Deletion and Restriction
- Request deletion of your personal information
- Restrict the processing of your information
- Object to certain types of processing
7.4 Marketing Communications
- Unsubscribe from marketing emails
- Opt out of promotional communications
- Manage your communication preferences
7.5 Exercising Your Rights
To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below. We will respond to your request within 30 days.
8. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. When we transfer your information internationally, we ensure appropriate safeguards are in place to protect your information.
9. Children's Privacy
Our services are not intended for children under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly.
10. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by:
- Posting the updated policy on our website
- Sending an email notification to registered users
- Displaying a prominent notice on our website
Your continued use of our services after any changes indicates your acceptance of the updated Privacy Policy.
12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Houdini Marketing
Email: privacy@houdinimarketing.com
Phone: +85256861443
Address: Business District, Connaught Place, New Delhi, Delhi 110001, India
Data Protection Officer: dpo@houdinimarketing.com
13. Governing Law
This Privacy Policy is governed by and construed in accordance with the laws of India. Any disputes arising from this Privacy Policy will be subject to the exclusive jurisdiction of the courts in New Delhi, India.